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Ravi Prakash
Founder CEO

Ravi Prakash is the founder and CEO of Associated Broadcasting Company the news leader in media that brings to people through its brand name TV9 high speed information. ABCL employs more than 5000 people across 3 countries in the world. Under Ravi's leadership, ABCL's mission has been to continually advance and improve the dissemination and quality of news and bringing to viewers media services in their local languages. ABCL's work covers television, filmed entertainment, cable network programming, internet services operating direct broadcast satellite television, in India, United States of America and Africa.

Clifford Pereira has been associated with the media business for more than two decades . He has rich experience in the area of sales and marketing. His expertise lies in his deep understanding of business strategies and marketing innovations.
Clifford Pereira

As a finance professional, Murthy brings to ABCL rich acumen gained over 14 years in the entertainment and communications industry. In addition, he has a deep understanding of the ins and outs of cable and satellite distribution platforms. In the ABCL scheme of things, Murthy is the prime enabler, the man who prepares the templates for all staffers to work on. He has been the lead player in the company's aggressive expansion to new markets in Karnataka, Gujarat, Mumbai and its partnership forays into Kerala and Kolkata. He sets the timelines and ensures that ABCL achieves them


It is said - laconically, but very truly - that only Badari Prasad knows which cable goes where in the maze of ABCL's technical systems. A professional with 20 years of varied experience in the broadcast and professional video equipment industry and in film post-production, Prasad set up seven TV channels for media major ETV before joining ABCL, and proceeded to rig up operations for TV9 Karnataka and TV9 Ahmedabad. In a widely flung company like ABCL, ensuring compatibility between equipment systems and facilitating ease of use is a challenge. Prasad meets it every day and keeps ABCL ticking.

Badari Prasad
Technical Head
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